The market size
⬥
2-4 billion USD market per year.
⬥
Millions of divers worldwide.
⬥
Growth rate 4% - 7% per annum (before the
corona).
⬥
8
large international diving equipment sales companies.
⬥
Thousands of retailers worldwide
⬥
Tens of thousands of dive resorts around the
world.
⬥
Thousands of vessels for diving safaris.
https://www.alliedmarketresearch.com/diving-equipment-market
A new diving air tank presented in 2021 DEMA exhibition in Las Vegas. AVELO is A lightweight tank is buoyant and can become lighter or heavier by using water from its environment. Its operating concept is like a submarine that adds or removes water to maintain neutral buoyancy. The system is manually operated, reduces the need to balance in different depths.
The user's characteristic
Advanced divers (nonprofessionals) - customers
·
Invest in personal equipment.
·
Spend their vacations on dive safaris on sites
all over the world.
·
High socioeconomic status - professionals, Has
a college degree.
·
Aged 35 - 65, alert to the safety issue.
Casual divers - Users Youngsters, who rent equipment at dive resorts, find it difficult to balance, less aware of safety issues
Potent divers - Users - Would try diving if the required threshold was simpler.
Harpoon divers - customers
Dive resorts and dive vessels owners - customers - Rent dive equipment and conduct diving courses and dive safaris
Divers with special needs - users - Rent dive equipment in dedicated dive resorts
Go to market
Join a strategic partner with an
international marketing channel - An international diving equipment producing and marketing
company.
Costing Structure
⬥
Expected FOB
price - $300-$500
⬥
Expected price
for scuba dive resorts -$1000
⬦
R.O.I in 20 rental cycles of $50
⬥
Expected price
for end user - $1500
Three hands in the sales track:
⬦
Manufacturer margin - 300USD
⬦
Profit for the International Company - 300USD
⬦
Retailer Profit - 400USD
Patent
A paid patent search
was conducted by "HIPUSIT" in March 2020. The search was done in the "PatBase"
patent database covering over 105 patent authorities worldwide. About 20
patents were found related to the search definitions. No valid patent was
found. According to the information collected we do not infringe a valid
patent. In the future we will consider registering a patent, depending on the
financial availability and the added value we will receive from it.
Milestones
· Raise $650,000 (500K$ for development of prototype and 150K$ for marketing to strategic partner)
·
Build a
mechanical + software + electronics prototype and perform tests (18 month)
·
Collaborate with a strategic partner and raise 1.5MUSD (24 month).
· for FSD (42
month)
·
Regulatory
approval (46 month)
·
Start of
production (48 month)
·
Go to
market (48 month).
- Mechanical design was
done.
- Geometrical mock-up was built.
- Computerized simulation of depth control was successfully run (simulation of PID controller with motion equations in water considering breathing and waves).
- Algorithm of
de-compression calculation was developed.
- Architecture of
software structure was developed.
- In these days we started to write the software for the system.
- Registration of a company, legal consultant and financial management, etc.
- Producing of a marketing video for exposure to strategic partner.
- Creating a website and pitch deck for exposure to strategic partner.
- Marketing expenses
call to action
⬥ If you are connected to the world of diving and connected to marketing channels in the world of diving.
⬥ If you are ready to help us develop and market ScubaSafe.
⬥ If you believe in our project and willing to invest 300K$.
You are welcome to join us
